This episode kicks off The Freak Show’s first-ever Spotlight Series! In honour of International Women’s Day, we’re dedicating March to celebrating bold, inspiring women who have stepped into their brand with confidence and clarity. And who better to start with than Natalie McCandless, founder of Reconnect Sisterhood?
Natalie is a Psychotherapist & Confidence Coach with nearly 20 years of experience helping women rediscover who they truly are, without guilt, without self-doubt, and without trying to fit into someone else’s version of confidence.
✦ Why confidence is not just about being bold and loud, and how it looks different for everyone.
✦ How life transitions impact women’s self-esteem, from career shifts to motherhood, perimenopause, and everything in between.
✦ How stress landed Natalie in the hospital and forced her to redefine success on her own terms.
✦ The making of Reconnect Sisterhood, and why Natalie knew from day one that her brand needed to reflect the power and warmth she brings to her work.
✦ How a buttered toast Instagram reel convinced her that Flying Colours Creative® was the right fit.
Confidence is deeply personal, not a one-size-fits-all formula. Take a moment today to ask yourself:
✦ What does confidence look like for me?
✦ Where am I holding myself back because I think I should show up a certain way?
✦ What’s one small step I can take today to own my space a little more?
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This episode was co-produced with Adrienne Cruz.
Psychotherapist & Confidence Coach
Over the last 5 years as a Brand & Marketing Designer, I’ve helped freaks like us design their unconventional brands so they can step onto the main stage & own their weird. Because if you wanted to be, look or sound like everyone else, you wouldn’t be where you are today. Now it’s your turn.
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SIGN UPYou’re not here because your brand needs fixing. You’re here because your brand is evolving, and it’s time to step into the centre ring. When you show up as exactly who you are, something magical happens: The right people lean in. They remember you. They choose you. And then? You succeed with Flying Colours.
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Every visionary’s best kept secret to their success – the direction and action plan that keeps them from clowning around. Let’s close the gap between your big top personality and juicy business vision.
Launch prep can feel like juggling flaming torches while riding a unicycle & your genius deserves better than spending hours fiddling with fonts and resizing images. Ditch the design stress and focus on what you do best.
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