Polly Lavarello is an Evergreen Marketing Coach supporting coaches, creatives & service providers to grow their cushy empires. She is on a mission to take the busy out of business with simple, repeatable, and customisable methods to create a stream of dream clients, monthly recurring revenue and give you back your time. Polly helps her clients turn their own version of success into reality through digital marketing strategy(with a bit of mindset & productivity tools thrown in too). We carried this powerful & innovative feel into the brand design with bold typography and a hot pink that keeps you coming back for more.
The brand is bold, sensual & powerful. While the edgy serif logo ensures a change-driven & innovative tone, while the playful illustrations add a cheekiness. Polly Lavarello’s new brand includes custom hand-drawn icons that are a nod to the energetic embodiment of her own work. The smooth gradient patterns work with the typography to create a strong yet soft brand.
My business was evolving, and it needed a brand presence that reflected its growth. I had worked with other designers before, and Eva not only understood my brand, but went above just designing. She walks her talk, which means that in this shifting digital landscape where new assets are regularly required, my brand stands out and people remember me for it. Where other people are struggling to grow their Instagram, mine is consistently growing — and people often credit my unique brand for it."